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Getting Started on Twitter – What to Tweet?

One of the main reasons businesses don’t use Twitter is that they don’t know what to tweet. There appears to be a common misconception that tweets generally comprise of ‘I’ve just had a cheese...

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Should you be Making Time for Social Media?

Yes.     OK, that’s not much of a blog post, but it sums up what follows. One of the main arguments for businesses not engaging in social media is that they don’t have time to do it. Really? You don’t...

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Pinterest for B2B Companies

Pinterest is a pinboard-style social photo sharing website that allows users to create and manage theme-based image collections such as events, interests, hobbies, and more. Users can browse other...

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What’s the Difference Between Marketing and Advertising?

If you think marketing and advertising are one and the same, there’s a pretty good chance your marketing efforts are being less than successful.   If you cast your mind back to the bad old days,...

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Social Media – Employers and Social Snooping

It wasn’t that long ago that we posted about why you should watch what you say on social media, especially in the light of the story that appeared in The Drum about the council press officer who was...

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How To Go Viral With Your Marketing

“OK, this is it lads. We’re going to create a viral video for our latest project. Any ideas?” Well, if that’s how you think the process starts to create viral marketing for your business, you couldn’t...

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Measuring Your Social Media Goals

Social media has long been thought of as an unknown, especially when trying to work out its effectiveness. Many companies are resisting the urge to Tweet, Facebook or Pinterest until they know they can...

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Managing Your Twitter Relationships

We all love Twitter – go on admit it, even you’ve fallen in love with it. It’s such a great way to meet new people, chat with customers, colleagues and friends and get your business name out there,...

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Social Media Copywriting

Ask any professional copywriter and they’ll tell you it’s much harder to write short copy than long. It’s much more difficult to get your message across when you only have a few characters to play...

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The Art of Marketing Delegation

This is it. The New Year is almost upon you, so it’s time to take stock and stop kidding yourself. You’ve been working like a Trojan all year and your marketing efforts are starting to pay off. But...

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Analytic Tools to Improve Your Social Media Performance

Social media marketing is something that most businesses are using to promote their brand and raise awareness. I say most because there are still some that shy away because they either don’t know how...

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How Consumers Use Social Media

If you’re going to use social media as part of your marketing strategy, you’ll need to know how your consumers are using it to make sure you’re getting the right type of information to the right...

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How not to do Facebook Marketing

More and more businesses are beginning to utilise the power of Facebook as part of their online marketing strategy – in fact 69% (source: zednet) of small business owners currently use it. But if you...

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The Community Connection: Build Your Business & Help the Community

The following guest post was written by Lucy Harper. The author’s views are entirely her own and may not reflect the views of FreelanceCopywritersBlog.com. If you are interested in producing a Guest...

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Securing Your Social Media Accounts

The news is often filled with horror stories of how accounts are being hacked and identities or information stolen. In fact there’s not a week that goes by without one of my followers on Twitter...

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Social Media Marketing and Hashtags

Do you use the hashtag in your social media marketing strategy? Do you even know what one is? Well, according to Twitter, a hashtag is: The # symbol, called a hashtag, is used to mark keywords or...

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4 Tips For Creatively Marketing Yourself

The following guest post was written by Luke Clum. The author’s views are entirely his own and may not reflect the views of FreelanceCopywritersBlog.com. If you are interested in producing a Guest Post...

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Why You Should Engage Your Brain at ALL Times

Social media is a wonderful thing…in the right hands. Those hands must be level headed (is that possible?), never react in anger and should always think before they type. The immediacy of social...

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People Are Less Polite on Social Media

Although a slight departure from the norm, this one does relate back to earlier posts such as “Why You Should Engage Your Brain at all Times“, “Social Media – Employers and Social Snooping” and...

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Why You’re Getting Twitter Wrong

On the face of it, Twitter should be the easiest thing in the world to use. All you have to do is create a message that’s no longer than 140 characters and hit send. But, judging by some of the tweets...

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